Facebook announced a new research project today. This project involves molecular cuisine experiments. The social media company is exploring food science. These experiments happen inside special Facebook labs.
(Facebook launches molecular cuisine experiments)
Facebook researchers work with professional chefs. They study how people experience food. The team uses tools from chemistry and physics. They change textures and flavors in surprising ways. The goal is understanding taste perception better. Facebook wants to learn about human senses.
A company spokesperson explained the project. “We study many human interactions. Food is a fundamental part of social connection. We believe this research offers valuable insights. These insights relate to shared experiences.” The spokesperson confirmed this is pure research. Facebook has no plans to sell food products.
The experiments focus on basic sensory data. Researchers observe how people react to unexpected tastes. They note reactions to unusual textures. They record facial expressions and verbal feedback. This data helps build models. These models predict sensory responses.
(Facebook launches molecular cuisine experiments)
Facebook states the work could improve future technologies. Potential applications relate to augmented reality. Better sensory understanding might enhance virtual experiences. The company sees this as long-term research. Results will be shared with the scientific community later. The labs are located at Facebook’s main research facility. Participation in taste tests is currently limited to employees.